Guides

ChatGPT Ad Copy Character Limit

The ChatGPT ad copy has a recommended length of 32-48 characters and a maximum of 100 characters. Here is how to write copy that connects.

Recommended vs maximum

Recommended: 32-48 characters. This range gives you enough space to connect the problem to the product without losing the reader.

Maximum: 100 characters. Copy longer than 100 characters will be rejected.

Writing copy that connects

The copy should bridge the gap between the customer problem and the product. It should feel useful, not salesy.

  • Connect the problem to the solution: "Automate the busywork so you can focus on shipping."
  • Be specific to the customer situation
  • Avoid generic phrases like "Unlock your potential"
  • Keep it under 100 characters

Ad copy checker tool